The Luminox X Bear Grylls X #tide watch

We are so proud to have launched the new Luminox X Bear Grylls X #tide watch.

#tide refers to a material made entirely from plastic collected by local fishermen in the Andaman Sea off the coast of Thailand.

The waste material is washed, shredded and turned into a granular material that can be injected or spun into a yarn that Luminox is using for the new 45mm watch’s case, bezel, and strap.

The #tide Luminox X Bear Grylls Survival ECO watch is made in a limited run of 1,500 and a portion of the retail price from each sale will be donated directly to Project Aware (, which works with scuba divers around the globe to protect underwater environments.

Find out more about the #tide watch here »